If you’ve ever thought, “I know what to do—I just don’t do it,” you’re not alone.
You’re not broken. You’re efficient.
Here’s what that means: your brain loves habits because they save energy. Once it learns a pattern, it repeats it—whether it’s helpful or not.
This is called the habit loop:
- Cue — you walk into the kitchen
- Routine — you grab a snack
- Reward — quick hit of dopamine, even if you’re not hungry
Over time, this loop becomes automatic. It’s not about willpower—it’s wiring.
But here’s the good news: habits can be reprogrammed.
- Identify your cues (time of day, emotion, location)
- Interrupt the routine (take a walk, drink water, do a task)
- Still get the reward (dopamine from progress, control, or a better outcome)
This is how you shift behavior without white-knuckling it.
You’re not lazy—you’re running efficient code.
If the result isn’t working for you, it’s time to change the code.
And that’s what we help with at ZANE: rebuilding your habits from the inside out, one loop at a time.
